Job Description
Required Skills:
- The candidate must have experience setting up, launching, running and reporting Facebook and Google digital advertising campaigns.
- This includes: securing and setting up client Facebook permissions, use of Facebook and Google offered targeting tools, creating various digital marketing campaigns, and running A/B tests
- High degree of expertise in Facebook advertising, including:
- Lead Ads
- Instagram
- Messenger
- Engagement Custom Audience
- Geo-Fencing
- Lookalike Audience creation
- Facebook Business Manager for Agency use
- and other relevant experience
- High degree of expertise in Google Ads advertising, including:
- Geo-targeting
- Search campaigns
- Display campaigns
- Keyword research
- Keyword exclusion
- Custom intent audiences
- Conversion tracking
- MCC utilization and integration into client ad accounts
- and other relevant experience
Additional Desired Skills/Availability:
- High degree of expertise in Zapier to capture leads from Facebook Lead Ads and integrating leads into various CRM platforms
- Excellent English skills for potential client interaction (primarily for onboarding and gaining access to their Facebook and Google accounts)
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Job Information
- Industry
- Computer Software
- Office Locations
- Work Setup
- Work from home until further notice
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