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Facebook Ads Specialist (Night Shift)

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Job Description

Required Skills:
  • The candidate must have experience setting up, launching, running and reporting Facebook and Google digital advertising campaigns.
  • This includes: securing and setting up client Facebook permissions, use of Facebook and Google offered targeting tools, creating various digital marketing campaigns, and running A/B tests
  • High degree of expertise in Facebook advertising, including:
    • Lead Ads
    • Instagram
    • Messenger
    • Engagement Custom Audience
    • Geo-Fencing
    • Lookalike Audience creation
    • Facebook Business Manager for Agency use
    • and other relevant experience
  • High degree of expertise in Google Ads advertising, including: 
    • Geo-targeting
    • Search campaigns
    • Display campaigns
    • Keyword research
    • Keyword exclusion
    • Custom intent audiences
    • Conversion tracking
    • MCC utilization and integration into client ad accounts
    • and other relevant experience
Additional Desired Skills/Availability:
  • High degree of expertise in Zapier to capture leads from Facebook Lead Ads and integrating leads into various CRM platforms
  • Excellent English skills for potential client interaction (primarily for onboarding and gaining access to their Facebook and Google accounts)

  • Job Information

  • Industry
  • Computer Software
  • Office Locations
  • Work Setup
  • Work from home until further notice